Woody Goulart: Qualifications

My credibility and trustworthiness comes from a track record of many years. Learn more by looking at LinkedIn and my personal website.

I’ve brought about money-saving improvements in people’s personal and work lives continuously since the late 1970s. Few certified business coaches or life coaches around today can match or exceed my distinguished and authentic background.

Testimonials from Clients

I have nothing but good things to say about Woody and how he helped me get my business expanded by creating a very professional looking website for me. He is very talented in so many areas of website design including taking my simple ideas and magically transforming them into what I would call a work of art! He is a very friendly guy and easy to communicate with. Plus, with his extensive knowledge of business and marketing, he also coached me on ways to creatively market my business in ways I never dreamed of!

― Prince M.

I am pleased to endorse Woody Goulart and vouch for his character. While working at our agency Woody Goulart exemplified a high level of integrity and professionalism in all of his interactions at every level within the agency. In performing his duties, he approached his job with a sense of commitment and duty – to engage every employee in a straightforward and honest manner. He was thorough in his fact-finding efforts and he demonstrated clear-eyed understanding of the facts. He worked closely with key staff members of the agency and was able to convey his understanding of the observable and unobservable facts in a meaningful way to those leading the agency. The seriousness in which Woody met the mandates of his contract did not constrain him from sharing his refreshing sense of humor with our agency staff in lighter moments during the workday. Woody proved himself to be a trustworthy individual, which allowed staff members to feel that their confidential comments would be guarded by his unflinching professional integrity. Working with Woody was a delight. He is a very knowledgeable individual, who has a wide range of diverse experiences that actually accentuates the value of his recommendations. He demonstrated a self-assured leadership style that reflected confidence and humility. Woody’s visionary leadership is a noteworthy quality that is truly needed in launching the 21st Century ideals in the federal workforce.

― Beverly A.

Woody leverages his extensive experience and education to bring thought leadership in the development of communications services to his clients. He is well schooled in the traditional business practices of communications consulting, but also adds a dimension of modernism via his knowledge of Internet-based media. Woody is the consummate gentlemen – he always presents himself with grace and dignity, with a touch of humor added in for good measure.

― Michael D.

Woody has exceptional insight and vision to see areas needing improvement and makes those improvements without being tasked. He is very intelligent, well read and stays informed. He is not pretentious nor self-serving. He has a keen sense of humor and is a strong team member. His work was always on time and at levels higher then expected.

― Robert D.

Living Well, Purposefully, and Successfully

I was born and grew up in San Luis Obispo, California in a small-town environment. This is where I learned to be genuine, honest, and down-to-earth. Today I live and work in Las Vegas, Nevada.

Because I have traveled extensively throughout most of the 48 contiguous states and have lived and worked in all four of the continental US time zones, I have acquired a lot of perspective on how to be real with people and interact with everyone in honest and straightforward ways. I know how to succeed at the things I set my mind on. I can train, coach, or mentor you drawing upon all these things that I have learned in how a genuine person can live successfully.

Executive Coaching Experience

My professional experience in coaching executives can be traced back to the late 1990s in the Washington, DC area where I produced communications outreach campaigns and products to educate and persuade target audiences using both interactive websites and mainstream media. I am especially known for performing research and development and then launching and maintaining effective campaigns using today’s communications technology that reinforce an organization’s reputation, mission and vision. I use today’s interactive media (especially blogging and other social media channels) to reach, engage, and influence target audiences. But, I also am experienced in senior-level executive communications. My professional writing on behalf of senior executives has included speeches, talking points, op-eds, magazine articles, scripts, multimedia presentations and ghost blogging.

See this online column that explained my work as a ghost blogger.

I have coached senior executive-level people in the Washington, DC market about how they can best present themselves in public to succeed in front of any audience situation. I have served in both the Washington, DC nonprofit and US military sectors including work for the US Army and for the Department of Defense. I also have coached senior executives in the Department of Justice. My efforts have been primarily in advocacy and social marketing to change target audience beliefs, values and behaviors. I also have coached small business owners who do not happen to live only big cities.

Teaching and Training Experience

I have experience in the Washington, DC market teaching and training adult students to enhance their business writing, public relations, and professional communication skills. My experience is both in my instructor-led, face-to-face meetings in Washington, DC area classrooms, and I also have professional experience using the Web-based online education facilities owned operated by the University of Maryland. I am an expert curriculum builder and provider of professional writing and speaking skills training and career counsel to adults built upon several years experience as a full-time university-level faculty member in communications and journalism.

Business Experience

Although my primary expertise today aligns mainly with marketing communications along with tradition and digital public relations, I also bring a general manager’s perspective to running a business and achieving targeted results across performance criteria. I have had experience as a general manager with a $13 million-dollar budgetary responsibility and a total staff of over 80 people. I also have first-hand experience from starting and running my own small business to provide clients with coaching, training, and communications services for the 21st century. My leadership accomplishments are augmented by my professional experience as a writer in news, public affairs and advertising in major markets–Boston and Los Angeles. Additionally, I have professional experience and expert-level skills using today’s digital production and online content management systems and software. I have conceived, written, built, and launched websites for a wide variety of key audiences and numerous clients in large and small organizational settings. Most significantly, I have provided website coaching services for small business owners using today’s social media capabilities.


One tangible proof of the effectiveness of my Web work is that my writing efforts won me three consecutive years recognition for the 2003, 2004, and 2005 APEX Awards.

My direct experience using the Internet for business started back in 1996 in Washington, DC—one of the most competitive major media markets in the United States. My expertise using the Web for business comes from many lessons learned over the span of 22 years.

See my Amazon Author’s Page: Woody Goulart – Amazon Author

I earned my Ph.D. in communications from Indiana University, Bloomington, a Master’s Degree in communications from Humboldt State University, and, a Bachelor of Science degree in journalism before I had reached the age of 30.

I also have a professional coach credential earned through Strategic Learning Alliance Applied Learning Certification Institute.